Our competitive intelligence uses text analytics to understand entrepreneurs' market segments and substantiate points of differentiation in order to strengthen defensive moats.
You will learn to differentiate your unique value proposition and find your competitive advantage, such as understanding your competitors' competitive weakness, or satisfy your markets by competing creatively, and so on.
Many new and small companies faced strong competition because they failed to identify their competitive differentiation to outcompete their direct competitors.
Armed with competitive insights and defensive moats, you will be able to build a sustainable and profitable business.
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